Academic SeminarTV Advertising Engagement as a State of Immersion and Presence
- Date
- 2017-11-02 ~ 2017-11-02
- Time
- 16:00 ~ 17:30
- Place
- SUPEX Management Complex, 5th Chey A
- Department
- 경영공학부 행정팀
- Manager
- 변혜경 , byonhk@business.kaist.ac.kr
- Major
- IT Management
We would like to invite you to participate in Management Engineering (ME) Seminar.
1. When: November 2nd (Thursday), 16:00 ~ 17:30
2. Where: SUPEX Management Complex, 5th Chey A
3. Speaker: Prof.Kim, Jooyoung (The University of Georgia)
4. Topic: TV Advertising Engagement as a State of Immersion and Presence
5. Research field: IT Management
* Lecture will be delivered in Korean.
* Seminar materials: http://www.sciencedirect.com/science/article/pii/S0148296317300887
Contact : jisun, Lee ( issue96@business.kaist.ac.kr )
