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Oh, Wonseok Professor 사진

Faculty DirectoryOh, Wonseok Professor

  • Contact Information Office.7204 Tel.82-2-958-3523 E-mail.ohws@business.kaist.ac.kr Lab. ITNOMICS & OPEN NETWORKS (ICON)
  • Academic GroupsIT Management
  • MajorEconomics of IT, Mobile Strategy, Mobile Consumption and Addiction, Social Media, E-Book Pricing
Wonseok Oh is the KAIST C.B. Chair Professor of Information Systems in the College of Business at Korea Advanced Institute of Science and Technology. He received his Ph.D. in Information Systems from the Stern School of Business at New York University. His research interests include the economics of information systems, mobile app consumption and addiction, e-book pricing, and social media. His research has been published in premier journals, including Information Systems Research, MIS Quarterly, Management Science, Journal of Management Information Systems, and Production and Operations Management.

Education

    Ph.D. Stern School of Business, New York University

Career

    KAIST College of Business (2013 -), KCB Chair Professor

    Yonsei Univ. College of Business (2010-2012), Profeesor, Associate Professor

    McGill University (Canada) Desautels Faculty of Management (2000-2010), Associate Professor (with tenure), Assistant Professor

    Desautels Faculty Scholar (Research Fellowship), McGill University (2007-2010)

    Seoul National University, Business School (2007-2008), Visiting Professor

    Associate Editor, Information Systems Research (2014 -)

    Associate Editor, MIS Quarterly (2007- 2009)

    Editorial Board, Information Systems Research (2014-current), Journal of the Association for Information Systems (2015-current), International Journal of E-Commerce (2007- current), MIS Quarterly (2007-2009)

Industry Advisory Activities

Publications (patents, etc.)


    "Excessive Dependence on Mobile Social Apps: A Rational Addiction Perspective, " (with Kwon, H., So, H. and Han, S.) Information Systems Research (Accepted)

    "Leader Influence on Sustained Participation in Online Collaborative Work Communities: A Simulation-based Approach," Information Systems Research (Forthcoming)

    "Mobile App Analytics: A Multiple Discrete-Continuous Choice Framework," MIS Quarterly (Forthcoming)

    "Deal-Seeking versus Brand-Seeking: Search Behaviors and Purchase Propensities in Sponsored Search Platforms," MIS Quarterly (Forthcoming)

    "Thumbs Up, Sales Up? The Contingent Effect of Social Reference Systems on Sales Performance in Social Commerce," Journal of Management Information Systems (Forthcoming)

    "Are Fits Created Equal? The Reevaluation of Task-Technology Fit," (with Yang, H., Kang, S., Kim, M.) Journal of the Association for Information Systems 14(12), December 2013, pp.694-721

    "Shipping Fees or Shipping Free; Impact of Product and Retailer Characteristics on Shipping Charges in E-Commerce," (with Gumus, M., Li, S. and Ray, S.) Production and Operations Management 22(4), July-August 2013, pp. 758-776

    "A Social Network-Based Inference Model for Validating Self-Reported Customer Demographic Data" (with Park, S., Hur, S., and Han, S.) MIS Quarterly 36(4), December 2012, pp. 1217-1237

    "Using Real Options to Investigate the Market Value of Virtual World Businesses," (with Yang, S., Lim, J., Animesh, A. and Pinsonneault, A.) Information Systems Research 23 (3), September 2012, pp. 1011-1029

    "Value Co-creation and Wealth Spillover in Open Innovation Alliances" (with Han, K., Im, K., Chang, R., Oh, H., Pinsonneault, A.) MIS Quarterly 36 (1), March 2012, pp. 291-325

    "An Odyssey into Virtual Worlds: Exploring the Impacts of Architectural and Spatial Environments on User Behaviors," (with Animesh, A., Pinsonneault, A., Yang, S.) MIS Quarterly 35(3), September 2011, pp. 789-810

    "Influence of Industry Characteristics on Information Technology Outsourcing," (with Qu, W., and Pinsonneault, A.) Journal of Management Information Systems 27(4), Spring 2011, pp.99-127

    "A Network Perspective of Digital Competition in Online Advertising Industry: A Simulation-based Approach," (with Chang, R., Pinsonneault, A. and Kwon, D. ) Information Systems Research 21(3), September 2010, pp.571-593

    "Membership Herding and Network Stability in the Open-Source Community: The Ising Perspective" (with Jeon, S.) Management Science 53 (7), July 2007, pp. 1086-1101

    "Broken Ties: The Impact of Organizational Restructuring on the Stability of Information Processing Networks," (with Kwon, D and Jeon, S) Journal of Management Information Systems 24 (1), Summer 2007, pp. 205-236

    "On the Assessment of the Strategic Value of Information Systems: Conceptual and Analytical Approaches," (with Pinsonneault, A.) MIS Quarterly 31 (2), June 2007, pp. 239-265

    "Information Technology and Pricing Decisions: Price Adjustments in Online Computer Markets," (with Lucas, H.) MIS Quarterly 30 (3), September 2006, pp.755-775

    "The Market’s Perception of the Transactional Risks of Information Technology Outsourcing Announcements," (with Gallivan, M. and Kim, J.) Journal of Management Information Systems 22 (4), Spring 2006, pp. 271-303

    "Coauthorship Dynamics and Knowledge Capital: The Patterns of Cross-Disciplinary Research Collaboration in Information Systems Research," (with Choi, J. and Kim, K.) Journal of Management Information Systems 22 (3), Winter 2005-6, pp. 265-292

    "The Impact of E-Commerce on the Retail Brokerage Industry", (with Bakos, Y., Lucas, H., Simon, G., Viswanathan, S. and Weber, B.) Information Systems Research 16 (4), December 2005, pp. 352-371

Research Areas

    Economics of IT, Mobile App Consumption and Addiction, Social Media, E-Book Pricing, E-Commerce

Business Analytics(IM561)

    Management Research Methods Seminar(B863)

      Contact : We, Chungin ( chunginwe@business.kaist.ac.kr )

      Faculty & Research

      KCB ISSUE