Seminar & Forum
Academic SeminarThe Incremental Impact of Digital Ad Impressions in Retargeting under Programmatic Real-Time Bidding: Accounting for the Count-Quality Simultaneity Bias
- Date
- 2018-02-20 ~ 2018-02-20
- Time
- 16:00 ~ 17:30
- Place
- SUPEX Management Complex, 5th Floor Chey Hall A
- Department
- 경영공학부 행정팀
- Manager
- 변혜경 , byonhk@business.kaist.ac.kr
- Major
- IT Management
Management Engineering(ME) Seminar Announcement
We would like to invite you to participate in Management Engineering(ME) Seminar.
1. When: February 20 (Tuesday), 16:00 ~ 17:20
2. Where: SUPEX Management Complex, 5th Floor Chey Hall A
3. Speaker: Prof. Sungho Park (Arizona State University)
4. Topic: The Incremental Impact of Digital Ad Impressions in Retargeting under Programmatic Real-Time Bidding: Accounting for the Count-Quality Simultaneity Bias
5. Research field: IT Management
Contact : Lee, Jisun ( jisunlee@kaist.ac.kr )
