Biography
Education
- Ph.D. in Marketing, June 2015
Kellogg School of Management, Northwestern University, USA
M.D. in Medicine, February 2009 (03/2004-12/2005, 03/2007-02/2009)
Korea University, South Korea
M.S. in Management Science & Engineering, January 2007 (01/2006-01/2007)
Stanford University, USA
B.S. in Electrical Engineering, February 2000
Seoul National University, South Korea
Career
- Assistant Professor (September 2015 - )
UCL School of Management, University College London, London, UK
Publications & Research
Publications (patents, etc.)
- Yoon, T. J. (2020). Quality Information Disclosure and Patient Reallocation in the Healthcare Industry: Evidence from Cardiac Surgery Report Cards. Marketing Science, 39(3), 636-662.
Research Areas
- Healthcare Marketing, Marketing Analytics
